The leaders of a 22-year old family-owned manufacturing business with $35 million in annual sales and 200 employees struggled to coordinate operations among three locations, due to rapid growth and increasing business complexity.


We partnered with the CEO to initiate and drive key elements of the company’s first-ever strategy development and deployment process, including creating mission, vision and values, a business plan closely tied to manufacturing capabilities, and a performance management program to link employees’ daily work to mission and objectives.


Our actions resulted in greater alignment and accountability for the executive team, decreased competition and better collaboration among sites and their leaders, and an energized, motivated workforce who could see how their jobs connected to the goals of the company. Results improved to such an extent that the business later attracted joint-venture inquiries.